Most founders pop champagne on the valuation but get killed on the terms. If you sign a term sheet without modeling the exit waterfall, you are handing investors a blank check for your own displacement. You don't need a finance degree to understand this, but you do need to know if you're getting screwed.
Liquidation preferences determine the payout order during an exit, specifically whether investors get their money back before or alongside common shareholders. In
liquidation preference Series A examples, "Participating" preferences are the silent equity killer that can wipe out founder returns even in a successful exit.
The Cheat Code- Benchmark: Aim for 1x Non-Participating (Standard in 94–95% of healthy deals).
- Rule: Never accept >1x preference or "Participating" features without a massive valuation offset.
- Warning: A "2x Participating" clause can result in you getting $0 even on a $10M exit.
How to read this: Use the scenario model below to audit your term sheet against standard market norms.
Below is a scenario model comparing a "Clean" Series A term sheet against a "Dirty" term sheet. Use this to audit your offers or plug these numbers into your
Cap Table Template.
Assumptions for the Math- Series A Investment: $5,000,000.
- Post-Money Valuation: $25,000,000 (VC owns 20%).
- Founder Ownership: 40% (Fully Diluted).
- Other Common (Seed/Pool): 40%.
Liquidation Waterfall Table Sample math (The Fire Sale @ $10M)1x Non-Participating: The VC has a choice.
- Option A (Preference): Take 1x Investment ($5M).
- Option B (Convert): Take 20% of $10M ($2M).
- Result: VC takes Option A ($5M).
- Remaining Pool: $5M.
- Founder Share: Founder owns 50% of the Common pool (40% Founder / 80% Total Common). Founder gets $2.5M.
2x Participating: The VC takes 2x Investment ($10M) off the top.
- Remaining Pool: $0.
- Founder Share: $0. The founder works for free.
Sample math (The Base Case @ $30M)1x Non-Participating:- Option A (Preference): $5M.
- Option B (Convert): 20% of $30M = $6M.
- Result: VC converts. Everyone gets paid pro-rata. Founder gets 40% of $30M = $12M.
2x Participating:- Step 1 (Preference): VC takes 2x Investment ($10M).
- Step 2 (Participation): Remaining pool is $20M. VC takes their 20% share of this pool ($4M).
- Total VC Payout: $14M.
- Founder Share: Founder gets 40% of the remaining $20M pool = $8M.
Before you negotiate, you need to know what is normal. According to
Cooley's Q1 2025 Venture Financing Report, the market has spoken clearly:
- 94% of deals include a 1x Liquidation Preference.
- 95% of deals use Non-Participating Preferred stock.
The Takeaway: If a VC asks for "Participating Preferred" or a "2x multiple," they are asking for terms that appear in less than 5% of deals. This is a red flag unless your company is in severe distress.